Post written by
Thomas Griffin
Co-founder and CTO of OptinMonster. Expert software architect with a deep knowledge of building products for the mass market.
Mobile devices are now taking over the internet. In 2017, mobile devices were responsible for more than 52% of total global internet traffic, and it’s growing at a rapid pace. By 2020, according to Ericsson, the global smartphone user base is expected to reach 6.1 billion.
Is your website ready for the mobile future?
Making your website mobile-friendly is no longer optional. In fact, Google now uses the mobile-friendliness of a website as a ranking signal and punishes websites that aren’t optimized for smartphones and tablets.
If you’re planning on building a new website or revamping an old site to meet the latest Google algorithm updates, here are a few tips you should follow to make your site more mobile-friendly.
1. Use A Responsive Framework
Designing responsive websites is now easier than ever thanks to HTML frameworks. Popular mobile-first frameworks such as Bootstrap and Foundation are now being used to design both front-end and back-end user interfaces while easily optimizing the designs for mobile screens.
Another great thing about using HTML frameworks is that they use a grid-based content structure with columns and rows for designing website content and app interfaces. This allows you to easily define each section of your design for small, medium and large screen sizes, and you can also choose to display or hide sections from smaller screens as well.
When using an HTML framework there’s very little work you have to do to optimize a design for mobile devices because the framework automatically enhances the design for mobile devices.