I just finished penning this article for Forbes, and there it was, a headline on LinkedIn confirming my exact point: “Apple Moving Deeper Into Healthcare.” And, just a few days later, Amazon announced a health care collaboration with JPMorgan Chase and Berkshire Hathaway.

“Bingo!” I thought: same topic, new headline. So here is the edited version.

You see, Big EMR controls health care as we know it today. Who is Big EMR? It’s a minute number of dynamic medical record companies that control more than 50% of all hospitals patient electronic medical records.

Hold on — did I just say that hospitals control patients’ records, meaning your personal records and your employees’ personal records? Yes. Absolutely, they do. Herein lies problem number one.

Hospitals control your employees’ personal medical records. Big EMR controls the hospitals. So, when your employees want their health records, how do they get access?

They have to ask permission. Herein lies problem number two.

Why doesn’t the patient own his or her own personal medical record? The answer is this: The hospital has always been the center of the health care universe — the power player. Hospitals have not ever been held accountable, as they have one of the largest lobbying organizations in the country. Hospitals have been so egregious in not being transparent, they often won’t even share prices with you in advance of your procedures or surgery. It’s reverse capitalism, and they have gotten away with it.