How to Overcome “Apocalypse Fatigue” Around Climate Change

Many people say they’re concerned about global warming. But how do we motivate people to act? Doomsday predictions of flooding coastlines, destructive storms and fires, and devastating species extinctions—repeated over and over in the press—can lead to “apocalypse fatigue.” In the face of these overwhelming messages, even well-intentioned people may start to avoid conversations around seeking…

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